With just under three weeks until the limited-edition collection is set to arrive in Target stores and online at Target.com, guests gathered at Brookside at the Rose Bowl in Pasadena, California, to hear an incredible concert lineup—featuring OneRepublic, Charlie Puth, Charli XCX, Troye Sivan and DJ Questlove—enjoy family-friendly outdoor activities and shop the Hunter for Target collection pre-launch at the festival’s pop-up shop.
The festival was the perfect moment to share what this exciting new design partnership is all about—getting together with friends and family in the great outdoors.
If you couldn’t make it to the festival, not to worry — discover the best photos from the event to get you excited for the collection launch on Saturday, April 14.
Hunter for Target will be available in select Target stores and on Target.com beginning Saturday, April 14, through June 14, or while supplies last. Prices range from $5 to $80, with most items under $30, and will be offered in sizes XS-3X for women, S-XXL for men and 18M-XL for kids and toddlers.